Blueline Stand Up Paddle Sports, the newest surf shop in Santa Barbara, celebrated their grand opening today. And in grand fashion, a few hundred people showed up to check out the selection of stand up paddle boards as well as meet one of surf’s royalty, Gerry Lopez. As gracious as ever, Gerry was on hand to meet the Santa Barbara crew as well as to sign his recent book, Surf is Where You Find It.
As Santa Barbara gets a bit light on surf for half of the year, stand up paddling has become a popular activity at the local breaks. That is not to say that you can’t ride SUPs when it is cranking (check out the Blueline website for evidence), but for a town with a lot of surfers that are looking for a new reason to get wet, stand up paddling is a welcome addition.
Blueline carries stand up paddle boards from Ron House, Gerry Lopez Surfboards, Oxbow, Jimmy Lewis, Infinity Surfboards, Channel Islands Surfboards, Paddle Surf Hawaii, Laird Hamilton and Hawaiian Pro Designs. They also offer a full line of paddles from Quick Blade and Jimmy Lewis.
The shop is spacious, clean and well-organized. Since they offer a wide assortment of boards, they are almost guaranteed to have a board in stock to fit you. The store is easy to find plus it is two blocks away from the ocean so you can hop on your new SUP immediately.
If you are looking for an SUP, you need to check out Blueline Stand Up Paddle Surf.
Blueline Stand Up Paddle Sports
24 East Mason Street
Santa Barbara, CA 93101